My name is John Martinelli. I develop high-impact websites and manage performance-based advertising campaigns for businesses.
Click here if you're looking to have a site created or want your existing site optimized and promoted.
Why Should You Split-Test?
I’ve come across a few website owners recently who are simply not interested in making changes to their site. It’s “just right” or “took a long time to get it like this”. However, there’s always room for improvement and split-testing is absolutely necessary to optimize your site, sales page, and autoresponder e-mails to ensure your users [...]
Focus On ONE Traffic Source and ONE Offer
The new hot ClickBank product on beating speeding tickets or becoming a multi-lingual ninja may phase out with time, but there are a few markets that are going to be around for a VERY long time. They are:
Business Opportunity
Credit & Debt
Dating
Health & Diet
Education
Almost every affiliate network will have offers for all of these niches. Naturally, [...]
Creating Campaigns vs. Building Your Business
There was once a man who went around to house owners and offered every week to cut their grass. When he was looking to sell his business, an appraiser told him that he didn’t have a business to sell – it was simply a habit of the house owners to want their grass cut.
However, the [...]
Nestr – Broadcasting Your Life
Think Craigslist. Now think Google Maps.
Imagine instantly plotting your lunch spot, goods for sale, concerts, or other events right on the map. Then imagine being able to broadcast (privately or publicly – your choice) this location via Twitter, Facebook, SMS, or e-mail.
Wouldn’t it be great if broadcasting your location was just as simple as dragging-and-dropping a marker [...]
Rebirth of CPA Campaigns
There was a social psychology experiment performed where four actors and one test subject were to compare several lines of differing length. Once compared, the 4 actors would voice their opinions first, then the “real” test subject would voice his last.
It turned out that when the test subject made his answer only internally, almost 50% [...]
The Art of Bending Time
“An employer will never pay you what you’re worth, because if they did, you simply wouldn’t be a profitable asset to the company.”
No matter how hard you work, there’s only 24 hours in a day, and there’s only so much you can do by yourself.
That means, if you subscribe to the idea of having a [...]
Host and Post Tracking with Prosper202/Tracking202
Hey there,
If you’re trying to “Host and Post” with your tracking software, you’re going to need an alternative way to pass the SUBID. With Prosper202 or Tracking202, you can’t just send traffic to your page without a simple modification.
If you have to put your SUBID in the form action, simply put the following code in [...]
Progression in Perspective
There are generally two types of people when it comes to people getting into internet marketing.
First, you’ve got people who think it’s impossible to make money online, no matter how much detail is given about how it works. It’s just… “impossible”, until they make that first sale.
Then, you’ve got the people who put their goals [...]
Prosper202 for Tracking Conversions
Hey there,
If you haven’t heard of Prosper202, you need to snag it! It’s an all-in-one, self-hosted PPC tracking software.
It’s got everything you could possibly want for tracking your traffic. It even interfaces seamlessly with MediaTraffic for PPV traffic.
I’ve been using Affiliate Prophet for AIDA time and conversion tracking, but recently switched over 100% to Prosper202. [...]
Too Much Competition vs. Too Little Traffic
Hey there,
A lot of people get ready to go into a niche. They’re super motivated.
Then they start doing keyword research and realize that there are literally hundreds of advertisers competing in their niche. What’s the deal?
Well, you don’t have to be the best marketer to succeed in a niche. You just have to be the [...]
Twitter: john_martinelli
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