I’ve come across a few website owners recently who are simply not interested in making changes to their site. It’s “just right” or “took a long time to get it like this”. However, there’s always room for improvement and split-testing is absolutely necessary to optimize your site, sales page, and autoresponder e-mails to ensure your users [...]
“An employer will never pay you what you’re worth, because if they did, you simply wouldn’t be a profitable asset to the company.”
No matter how hard you work, there’s only 24 hours in a day, and there’s only so much you can do by yourself.
That means, if you subscribe to the idea of having a [...]
There are generally two types of people when it comes to people getting into internet marketing.
First, you’ve got people who think it’s impossible to make money online, no matter how much detail is given about how it works. It’s just… “impossible”, until they make that first sale.
Then, you’ve got the people who put their goals [...]
Hey there,
A lot of people get ready to go into a niche. They’re super motivated.
Then they start doing keyword research and realize that there are literally hundreds of advertisers competing in their niche. What’s the deal?
Well, you don’t have to be the best marketer to succeed in a niche. You just have to be the [...]
Looking for unique content for an article, blog post, or products? Rather than outsourcing content AND writing, there’s something dead simple you can do.
Forums are places where unique ideas are shared. Duplicate / rehashed information is heavily frowned upon, and forum regulars would never think of providing it.
If you need ideas for topics or content that [...]
Hey,
Don’t want to pay for traffic? Ever wish your sales page was like one of those videos that gets passed around Facebook or MySpace?
Well… it’s a bit easier than it sounds. In fact, adding the element of viral marketing to your online business is simple. However, we’ve got two forms of it.
Suggested Viral Marketing
Simply adding [...]
Hey there,
I’ve experimented with video squeeze pages compared to ‘regular’ squeeze pages to capture e-mails, and I have to say… Video squeeze pages rock!
Compress more sales force into a 30 to 60 second video than you can a couple of pages of sales copy.
You’re ensuring your visitors aren’t “skimming” your persuasive content.
Faster AND more effective than [...]
Hey,
Once you’ve developed a product or an offer page that’s ready to send traffic to, it wouldn’t be the best idea to immediately scout high-ticket media buys or establish relationships with joint venture candidates. Those are relatively large investments, and unnecessary for testing a new offer.
What if the product flops? Not only is your credibility going [...]
You’ve probably heard of people getting Google Slapped on an advertising campaign.
But how about just being outright… banned from advertising on Google all-together? Your IP, your credit card, your address, your phone number, all blacklisted from Google Adwords
Zac Johnson posted an interesting article on his site about some of his contacts getting their AdWords accounts [...]
Hey,
If you’re trying to get the much chased 9 and 10 quality scores from Google AdWords, keep reading. First though, find out your market’s demand for your offer with Google Insights.
Step 1) Enter your ‘root’ keyword into the Google Keyword Tool. For example, ‘dog training’.
Step 2) While staying super relevant to your audience, pick the [...]