Forcing Other People To Promote You… aka, Viral Social Media
Hey,
Don’t want to pay for traffic? Ever wish your sales page was like one of those videos that gets passed around Facebook or MySpace?
Well… it’s a bit easier than it sounds. In fact, adding the element of viral marketing to your online business is simple. However, we’ve got two forms of it.
Suggested Viral Marketing
Simply adding a link to Twitter can get your product a huge amount of exposure if it truly is something they want to share with their friends online.
Example: http://twitter.com/?status=Enter the message you want to retweet here
Including a link like that on your page will pre-populate the tweet field on Twitter.com.
Another easy way to make your sales page viral is to put up a promotional video on YouTube, and then link to it through other social networks like Twitter and Facebook, or social bookmarking like Digg.com.
There are tons of ways to make your page viral-able… but what if you REALLY want to make your page explode with traffic?
Forced Viral Marketing
Take a quick look at my most recent training product, Tweet ATM. It’s located at http://www.TweetATM.com, and it’s a great example of what forced viral marketing is.
Users are given the traditional video sales pitch, but just for “retweeting” (that is, sending out our promotional message to THEIR followers…), they are given instant, free access to a very high quality product.
Not only will this build my list, it will FORCE everyone on my list to be essentially driving me free traffic.
Think of different ways you can force users to promote for you without paying a penny. “Refer 5 friends”, “retweet our message”, “follow us on Twitter”, “add us on Facebook”. The list goes on, and you can split-test elements to see what works best for your audience.
Enjoy the free traffic!
-John